Something to think about this Monday:
Your practice is incredibly important to your life, but it is NOT your life. Never make the mistake of thinking that your practice is your whole life. It should be used as a vehicle for impact, for financial security, and for living the life you want to lead. It should never take priority over your family, your health, or your happiness.
When many of our clients came to us, they found themselves in this exact situation. The practice, rather than being their Golden Goose and the answer to their prayers, had become a complete nightmare. It was sucking away all of their time and energy, and they had become these exhausted shells of themselves. You could see it in their eyes!
Dentistry has, as many of you know, the highest suicide rate of any occupation, and after all my years working with dentists, I understand why. Too many of you treat yourselves like robots, run by motors. You show up five days a week, open to close, bent over patients in tiny treatment rooms. You work yourself to the breaking point.
Seriously, you’ve got to stop acting like you’re still in your twenties. You’re not! Your back is aching, your eyes are strained, and you are literally killing yourself one day at a time. There is a better way to supercharge your practice, I promise you, and I will share it with you like I’ve shared it with so many of our clients.
Let’s start with an honest self-assessment. On a scale from 1-10, I want you to rate yourself on how close you are to fulfilling your potential. I’m talking about from the moment you get up in the morning to when your head hits the pillow at night. Is it safe to say that you probably aren’t a 10…? Well, NONE of us are!
That might seem discouraging, but trust me—it comes with some great news… I can guarantee that you’ll increase your rating by 2- 5 points by the end of this year just by making ONE adjustment to your perspective, and how you manage your time.
Work Smarter, Not Harder
You need to work SMARTER, not HARDER. Instead of trying to do everything yourself, you need to realize that it’s actually about what you can get other people to do.
For starters, (and I can’t stress this enough—) hire more producers. There are relatively few industries where you have this golden opportunity to SUPERCHARGE your results just staring you in the face… And a lot of you aren’t even taking advantage of it. I think it’s because most dentists don’t know HOW MUCH they’re missing out on…
We have helped thousands of dentists to hire and train associates who can literally double their practice’s monthly production. The math is simple. You’re only ONE person, and you can only produce X amount. There are millions of other people in the world with your clinical skillset. IF you duplicate yourself by training another person to do what you do, you also duplicate production. The same thing goes for getting a second associate. You’ll be able to produce 3X— triple what you were producing on your own.
Another way to work smarter not harder is to delegate your daily responsibilities to other team members, so that you can focus on doing what you do best. A.K.A… STOP DOING $10 an hour work! You shouldn’t be fixing computers leaky sinks, or running to get your own lunch, or buying your own office supplies. Your team members can do that while you are working on HIGH MARGIN PROCEDURES that are worth between $100 to $1,000 an hour!
Our goal is to help you OWN your role as a Clinical Director—and to do that, you need to maximize your productivity without running yourself down. Once we’ve helped you to perfect this strategy, you will be able to work less (2-3 days a week), make more money, have a flexible schedule, longer vacations, and refocus your time and energy where it belongs… with your family! Can you honestly say that doesn’t sound like something you’d be interested in?
Let me know if you’d like to get started training your team to be an efficient well-oiled machine, or implementing an accountability-backed action plan that will help you to drastically increase your production and yearly income! Call my team at 844-242-1992 today, and start taking charge of your life again.
Until next time,